Portfolio - Press Releases
Press Releases are the cornerstone of any public relations initiative,
serving to announce a new product, corporate milestone, industry
partnership, or upcoming event. Baum's role is to help you determine
the most newsworthy angle for each announcement, capture the pertinent
messages, and convey the information in a standard news release
format.
Here are a few samples:
"Information
Builders Joins Technology Leaders in Forecasting Trends, Sharing
Market Perspectives for 2003"
"CA's
Unicenter TNG Provides E-Business Management Solutions for Businesses
and Home Office Customers"
Ameritas
Selects Information Builders as Its Business Intelligence Standard
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